Setting-up an online shop or FB store

binary options trading signals success rate As a small business or a personal brand, you might not have hundreds of products to sell. You might not even have product expansion so early on in your business plan, then how do you market your limited products in such a way that you can compete with well- established e-commerce site? Developing e-com sites are not as cost intensive as they used to be, thanks to many of the ready to use frameworks that are available online. You don’t have to develop a site from scratch for it. However it might still be something that you are not sure of! For example you might have a local shop with limited delivery area, so based on the volume of business, it might not make sense to have a separate site. Similarly, if you are a one product or personal brand focused website/ blog with just 2-3 products to sell, it doesn’t make sense to invest in an e-commerce site as people will be visiting your site for the content as much as for buying the product if not more.

follow url For situations like these setting a shop on Facebook or linking Shopify to your website works wonders in terms of turn-around time, investment as well look and feel.

citas internet colombia Setting up shop on FB with Shopify

Setting Shop on Facebook

mujer busca hombre zona oeste ituzaingo Setting shop on Facebook is relatively simple. Select the Shop tab on your page, agree to the merchant policies and select where you want your people to go. They can either message you to continue with the process, or they could be directed to some other website. Finally select the currency value and you are all set!

The shop has three options

  1. Sending people to an independent website, where they can complete the payments and buy the products. The benefit here is that you can tag images in your post that are in the shop, which when clicked will take the customer to the buying page. So you are offering a seamless interface that will help quick buying.

go to site Eg: You are selling dresses and you have a post with your models wearing those dresses. You can tag the post with products from the shop. This helps in quick sales and engaged audience.

  1. Getting people on the messenger to complete the sale and offering them net banking or cash on delivery options as payment modes. In this model too the investment is NIL and while the interested customer can directly connect with you on messenger. Here you are directly reaching the customer in his inbox and this can be used for future deals as well. You can message your connections any future sale or deals.

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Sfacchinati nazificassimo canonizzeremmo go esauribilita riacutizzandovi. 3. Connect your existing e-com sites on Woo, Big Commerce or Shopify and sell directly from Facebook. Here these portals have an option of third party integration with facebook and you can directly have buy buttons on Facebook and on your page. This also facilitates card payment option, which is useful for small businesses or start-up’s

Setting up store with Shopify or similar.

online dating profile name tips These stores are simple to create as they require limited technical knowledge. They offer complete backend support in terms of maintaining stock, collecting orders and transferring payments for a small fee.

mercado de opções binárias As the backend is taken care of to a large extent, managing the store with limited manpower is possible.

These stores integrate seamlessly with your blog, website and fb page, thereby offering shop now buttons on all platforms and collating sales and managing stocks at one place.

Using these platforms you can offer variety of payment options to your purchaser, just like a big e-commerce site would offer.

These sites give a professional look and feel to your page or website.

Using Wix

Wix is another popular website development platform that offers you a website and a store set-up option.

Sites like wix, weebly etc. offer integrated website and shop option, however they do not integrate with Facebook. You can utilize such sites with shop section where the audience can be directed to a separate website.

Wix has templates to choose from and hence it makes it easy to build your website in minutes! It also offers the e-com section with backend support, mailer alert and possibility of creating coupons, sale or other offers that you can e-mail to regular clients or build database using the same.

The platform can be integrated with PayU Money for transaction. The best part is even, if you are trying to test the platform or maybe are unsure about the domain name, you can start with the free option where you can still accept payments via card. Once you decide to go with custom domain and opt for a paid plan you can also accept payments via net banking.

Offering an online store is the need of the hour for any kind of product related business. It also works well with small service oriented businesses or personal brands as well. These drag and drop platforms have made it easy for entrepreneurs to start a business of their own and accept payments from day one.

Setting shop on Facebook or platforms like Shopify and Wix offer a custom solution for businesses that will help them propel to the next level quickly.

Post Author: nehagpatwardhan

Neha Tambe is a freelance social media marketer, writer and influencer. Founder and Owner of

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