Roma is a communication coach and a writer from Pune

Helping others carve a niche in the field of communications

Roma believes she is destiny’s child and loves to embrace life as it comes. She stated off as an engineer and soon found communication and creative writing to be her calling. Today after writing two books, she has started her own communication academy with the intention of giving back and helping students open up and communicate well to reach their full potential.

She comes from a small backward town in Uttar Pradesh . Roma traveled extensively during her growing up years as her father had a transferable job and in later years for her work, spanning eight Indian states and across umpteen number of countries for job related assignments.

Roma is a communication coach and a writer from Pune

How did you decide to start your academy?

It’s a million dollar saying that our experiences in the childhood shape up a significant part of our future. I was five, a grade 1 student, when dad was transferred to Tamil Nadu in the eighties. While I didn’t understand an iota of the particularly tough Tamil language which my class mates and everyone spoke and they didn’t get a word of my Hindi, we managed it with some words of English for a considerable time.

About the same time, as I commenced my journey in elocution on stage as a first grader, I bagged the first prize. What a boost it was to my morale and I basked in the glory. No one taught me the nuances or the voice modulation but I loved leaving no stone unturned to improve upon my previous best and scanned voraciously the limited sources available at that time.

Creative writing and public speaking became my passion. I tried ever genre of it and immersed myself in literature. Listening to world’s best orators gave me a high and I stepped into Shakespeare’s characters in my dreams. Poetry was my all-time favourite and I would scribble on every tiny piece of paper I could grab. I always wanted to write and speak and always yearned to master impeccable communication skills.

Whether it was anchoring for a week long inter college cultural fests or a national debate, I felt honored when I was always considered the first choice. By default the notice boards were adorned in my articles and poems. My communication skills helped me bag my dream jobs which took me round the globe and I was happy writing on and off.

But it was only during my maternity career break that I realized this set of skills was my true calling. I always dreamt of opening a communications academy for one and all where I would aid them overcome their fright of speaking their minds without the slightest fear.

Since my childhood, I have met children and adults who are an ocean of knowledge but find it extremely difficult to put it into words and literally shiver if put on stage. While I cracked the interview the one who groomed me for the answers probably didn’t communicate it that well and so was rejected.

Public speaking undoubtedly is an art which not only enables you to put yourself strongly across the table but also creates a lasting impression on the minds of the listener and same goes for creative writing too. With God’s grace, I materialized this dream of mine and started this academy after working sleeplessly on the modules for several months and still continue to do so. The idea is to teach the basics and nuances as well as the X factor to help them come out of their shells and have a strong foothold wherever and whenever they choose to express themselves.

What is unique about Roma’s academy?

There are quite a few mass com academies currently running in India who groom the students for specific vocations while mine differs from all of them completely for it is not vocation centric but it is individual needs centric. Plus I don’t have an age bar and anyone from six to sixty years and beyond are welcome. The modules I create are meant to bridge the gap in the skill set of an individual which prevents him from expressing his intellect in front of a set of strangers or a crowd. Students are trained in batches as well as individually, as need be, on professional microphones, pseudo stages and in real time simulation case studies in a fun way so that it becomes a way of life for them over a period of time and the fear just melts away and vanished forever.

We made very humble beginnings with just the basic infrastructure in this academy and kept the fees nominal to give it maximum reach and accessibility to one and all. We envision expanding our services and offer certified courses in due course of time.

What benefits will students derive from doing a communications course?

A communications course helps a student express himself at the right place in the right way without the slightest fear. Additionally it liberates him of the inertia that holds him back as we render to him a new inertia which forces him to not only express but express smarter and smarter with regular practice sessions.

What is your advice to parents?

I would urge parents of young kids to motivate the precious pieces of their hearts to express themselves as much as possible. Let them participate in everything so that the inhibitions to face a crowd or strangers take a backseat early on. Early exposure and strong communication skills makes a child smart and wise. It is also vital to his safety these days. Do ponder!

Connect with Roma

You can read her everyday musings on her blog www.trulyyoursroma.com .If you have any queries please feel free to email her at roma.shobhit.sinha@gmail.com

#FreelancerFriday Being an author the self-published way- Interview with Preethi Venugopala

Today on Freelancer Friday we have with us, Preethi Venugopala who is an established author and talk with her about her journey from being a civil engineer to a self-published author. So, without further ado, lets dive in-

Tell us a bit about yourself, your background?

First of all, thank you, Neha, for having me over on your wonderful blog.

I am a civil engineer turned blogger turned author. I have published two novels, one novella, a few short stories in various anthologies and a few kids’ books. I also edit manuscripts. I have also an avid interest in portraiture and graphic designing.

How did the idea of writing a book come up?

The thought to convert an idea into a book came quite by chance. To be truthful, I saw the story of my first book in a dream. I noted down the major scenes and characters once I woke up. Then I tried expanding it into a novel and succeeded in it.

All I had written before writing my first book were a few short stories in inter-collegiate story writing competitions. The fact that I won the top prize both times might have been an indicator as to where I was headed eventually.

What do you mean by being a self-published author and difference between traditional publishing?

Self-publishing is a misnomer in a way. It is indeed the form of publishing where the writer is in charge of everything, the editing, the cover, the proofreading and marketing. Everything is under our control. We even decide the release date. But we don’t do it all ourselves. In self-publishing, the author need to find the professionals to do the above works and pay them from his/her own pocket.

In traditional publishing, though, you just submit your completed manuscript to the editorial team at the publisher. They do the editing, proof reading, cover design and releasing the book in print and eBook forms. The writer is paid an advance upon signing the contract. The publishing rights remain with the publisher for the contract period.

The con about the traditional publishing route lies in its unpredictability. Even if you submit a manuscript and sign a contract, you do not have much control over the cover design, release date or the final shape of the manuscript. A book may get published years after you submit it to the publisher.

The con of self-publishing is that the future of the book will depend upon the professionals the writer chooses to invest on.

How was the journey to being a self-published author like?

I have had a rollercoaster ride as a self-published author. My first book ‘Without You’ as of today has 268 ratings on Goodreads and 62 reviews on Amazon. All of them organic. I have published my second novel A Royal Affair which is also being received well.

But my path was not without roadblocks. I saw all the ups and down that comes in the way of a self-published author. There were haters who did what they could do to pull me down.

But there were also readers who wrote me long letters and suggested my book to others.

I am thankful that most part of the journey has been pleasant.

Your memories associated with the first book?

First book is always close to heart. I still remember biting off all my nails waiting to hear from my first beta-reader. If I hadn’t got the encouragement I got from her at that stage, I wouldn’t have become an author today.

I remember the happiness I felt the day the book was launched, signing the book for friends and readers and posing for photos.

I remember the first mail from a reader and also the first review I received.

Such things will always be cherished.

How did becoming a self-published author help?

I began as a traditionally published short story writer. All my short stories (5 stories published in different anthologies) got me readers. From these, I didn’t earn even a rupee.

But after I self-published my first novel, I began to earn from my writing. Also, I began to be recognised as an author.

My submissions to traditional publishers were given more importance than before. Recently, I signed two contracts with Juggernaut books. One for a single short story and the other for 9 short stories. I was paid for my work.

In a way, self-publishing made the journey to become a traditionally published author easier.

Is it a satisfying alternative?

It is a very satisfying and easy way to earn from your writing.

When you are a self-published author, you get to know the exact details of the number of books that are being sold, the number of pages that are being read and also the region where the book is being read or bought by logging onto your Amazon KDP account. It doesn’t matter whether your book is selling thousands of copies per day or just a few copies. Every detail is available to you.

All these details are never available to any traditionally published author without the data being tampered with by the publisher if I believe the tales I heard from many of my traditionally published author friends.

With Amazon KDP, it’s very easy to become addicted to self-publishing because of this transparency.

I know many other self-published authors as well who are making a living just from their eBooks.

Another point is you don’t need to wait for long to see your book published when you are self-publishing. If you’re going through the traditional route, there is a waiting period of minimum 6 months or a few years to get your book published.

Using Amazon KDP, your book gets published within a day and it becomes available to the reader immediately.

 You have recently released your latest book, tell a bit about that?

A Royal Affair is a story about second chances in love and a unique quest to find a lost relative in India undertaken by a British girl. It is my second published book though technically it is my third completed manuscript.

It tells the story of Jane and Vijay, lovers who were separated by circumstances, and thrown together again years later.

It was a very interesting book to write as I have never written a foreigner as main character or about a royal family in any of my stories or novels.

 

How much have you evolved from your first book to now?

When I published my first book, I didn’t know anything about self-publishing. But over the years, I have learned a lot through trial and error.

I guess I have become a better writer after I graduated from Anita’s attic last year under the able guidance of Anita Nair.

Your tips and suggestions for those looking to be a self-published author?

Over the years I have learned quite a few things about self-publishing yet every day comes with new insights.

The most important things to take care about when you are self-publishing are:

  • Write a good book:

This might sound silly but only a good book sells. Just putting anything out there doesn’t work. Readers are the gatekeepers in self-publishing, and unless your book satisfies them, they won’t consider buying you next time.

So, learn to plot, structure and write according to your genre.

  • Invest in a good editor, beta readers and cover designer

Don’t publish without getting your book edited by a professional editor. Even if you are a good editor yourself, don’t publish what you edited yourself. Our brain camouflages errors we make. But another person will be able to spot these errors better.

Beta readers will tell you whether your book is working. Find someone who loves reading the genre you write. Don’t send your romance book to a reader who reads only thrillers.

Your book cover can make or break your book in a way. If your book cover doesn’t appeal to a reader among the many book covers on Amazon, they might not buy it.

  • Market your book well

In self -publishing it is very important to market your book well. If you don’t post about your book on Social Media, nobody is going to know about your book or buy it. So, do not be ashamed about bragging about the reviews or best-selling ranks to your followers. You have to build an interest in the readers about your book.

Some invest a lot of money in this, but I believe you should not invest too much in this area. If you have built an author platform on social media, that works best than paid marketing.

You can connect with Preethi on the following links

My Website: A Writer’s Oasis

Amazon Author Page

Goodreads Author Page

Facebook Page

Twitter/ Instagram : @preethivenu

 

Real Estate – Adarsh

We had to create an online brand for Adarsh developers, Bangalore. They are into premium housing and gated community creation and they wanted their brand to communicate that. Apart from superb imagery it was essential to build that connect on the page and hence we created a site intro, that spoke about what living in an Adarsh Community meant. The site introduction and the website content spoke about the lifestyle and the culture.

Intro Page Sample here

http://www.adarshdevelopers.com/

Adarsh